NFL Announces Applebee’s As Their “Official Grill & Bar” And The Internet Brought The Jokes


The announcement that we’ve all been waiting for.

Have you noticed that every sports league has their own respective “official sponsors?” Every organization has to have an official beer or an official snack (or whatever other “official” thing they want to make official), and the NFL is taking it a step further by choosing one restaurant franchise as their “official grill and bar.”


First off, shoutout to Applebee’s. I don’t know if you’ve been to one recently, but I don’t think I’ve ever walked into one and thought “this place has NFL sponsorship money.” Most of the Applebee’s I’ve been to haven’t changed one bit since they opened. Maybe this is the first step in the grill and bar’s resurgence?

Secondly, with all of that being said, I do love a good trip to the “Big Apple.” Half price apps after 9? Dollaritas? 50 cent boneless wings and two dollar PBRs? I’m not sure what else you could want out of a restaurant (maybe besides higher quality food and cleaner tables and bathrooms). If they can work some of those deals into NFL Sundays, this sponsorship just might work.

Plus, there have been rumblings that Applebee’s and IHOP will start rolling out “joint restaurants” in the near future. Could you imagine setting up shop in a corner booth for a full slate of NFL games, starting the day with pancakes, getting through the first set of games with some quesadillas, and bringing it home for the afternoon competitions with some wings and beer? That sounds like a hell of a day to me.

However, social media didn’t seem all that excited about Applebee’s becoming the “Official Grill and Bar of the NFL.” Actually, most of them were surprised that the casual dining establishment was still in business:

A beer bottle on a dock



A beer bottle on a dock