White Claw Summer is about to turn into Bud Light Winter.
Hard seltzers are still pretty much all the rage, and everybody and their mother has one these days. And even with the oversaturated seltzer market, brands are still bringing new players to the game. Coors now has one, Michelob has one, Bud Light Platinum has a stronger one (actually a good idea), and even Costco has recently released their own Kirkland Signature hard seltzer.
They all kind of taste the same, they all offer pretty much the same stat line of alcohol content, carbs, sugar, etc… and they all pretty much are made for the summer… until now.
Bud Light Seltzer has officially announced their seasonal “Ugly Sweater Variety Pack” which now offers new holiday flavors like Peppermint Pattie, Apple Crisp, and Ginger Snap, plus the already available Cranberry. So rather than holiday favorites like mulled wine, spiked apple cider, any ol’ beer… you can drink a peppermint chocolate seltzer around the table at Thanksgiving.
Don’t get me wrong, I’m still going to try them all, maybe more than once, but don’t try and tell me that a Peppermint Pattie seltzer won’t taste like chocolate toothpaste.
The new variety packs hit stores nationwide on Monday, November 2nd.