They’re also looking into cheaper, ad-supported subscriptions, which is something they’ve stayed away from as company policy for years.
Part of the reason for this is also because inflation on the rise and people are feeling it in their pocketbook, so Netflix is no longer a necessity for a lot of Americans when it comes to their monthly expenses.
In a recent letter to shareholders, Netflix executives said they see the end of password sharing as “a big opportunity” to reaccelerate revenue growth,
“Through improvements to our service and more effective monetization of multi-household sharing.”
Yeah… the same company that tweeted this back in 2017: