This week, we received some pretty big news when it comes to the NCAA.
As of today, athletes are allowed to start making money off of their name, image, and likeness. It’s a significant change to the NCAA landscape and opens up a ton of opportunities for student athletes.
Johnny Manziel, who recently admitted to getting paid thousands of dollars to sign autographs while in school, had some advice for current college athletes on how to make money.
And it’s pretty simple… MERCH.
Set up a business. Create Shopify account. Design merch w/ fulfillment to ship and handle customer service. Tweet/IG directly to your fan base. Make bank bros
With the amount of volume you’ll be doing you will not need to go order a ton of merch before hand. Put up for sale and print as each order is placed so you are not left with excess merchandise. Learned that lesson the hard way.
If this was legal when he was playing could you imagine how much merch he would’ve been able to push? He tried to trademark Johnny Football while still at Texas A&M but was unable to due to the standing rules from the NCAA at the time.
He would’ve made thousands and thousands of dollars, perhaps even millions. That’s how big of a personality he was in 2012 and 2013.
I love how he throws in the follow up tweet to warn about having too much merch beforehand from his own previous experience. Honestly, it’s super easy. Just hire someone to create a cool design, upload it on a t-shirt, send out the link and make money.
Unrelated to his t-shirt business idea, he did have another take that I also agreed with when the news broke.
Give Reggie Bush his Heisman back while we’re at it