RESPECT. First off, farmers aren’t appreciated nearly enough for what they do, and how hard they work. These TikTok kids...
PositionFounder and CEO of Whiskey Riff, Whiskey Riff Shop and RIFF Outdoors
JoinedMay 24, 2014
Articles91
Steve is a 16+ year entrepreneur with experience in media and brand building focused on music, outdoors, sports, culture, online retail, design, podcasting, social media, and strategic brand partnerships. He graduated from DePaul University in 2011 and shortly after the idea for country music's largest brand was born. Steve now calls the Colorado mountains home and has always been incredibly passionate about cooking, the outdoors, and authentic country music. Oh yeah, if you don't like dogs or Alan Jackson, he doesn't like you.
Chris Pratt loves to hunt. The internet mob does not love that Chris Pratt loves to hunt – but we’ll...
That pit bull, named Mac, is one very lucky dog. Richard, on the other hand? Richard done messed up… A...
This video should be hung up in the Louvre. It’s a work of art, and we’re just fortunate someone happened...
The country music community continues to mourn the loss of the legend, Toby Keith, who passed away on February 5th....
Welp, that didn’t go according to plan. When a group of protestors showed up on a farmer’s land (that’s called...
Luke Combs is arguably the biggest thing in country music. He’s releasing hit song after hit song, he’s currently taking...
Fishing, your dog, cold beer, country music, and edibles go together like cocaine and waffles. Few things are more relaxing...
You know how much we love the outdoors here at Whiskey Riff, Whiskey Riff Shop, and of course RIFF Outdoors....
RodeoHouston 2023 kicks off on February 28th with Parker McCollum taking the stage, but let’s not forget about this heartfelt...
The 65th annual GRAMMY Awards take place on February 5th in LA, but it’s time to look back at a...
Music is so readily available today, most people can pull up footage of historic concerts like Johnny Cash at San...
















