It’s no secret that Anheuser-Busch had a tough 2023, after the backlash the company received for their decision to put transgender influencer Dylan Mulvaney’s face on a Bud Light can. The company saw a massive drop in beer sales last year, and ultimately got surpassed by Modelo as America’s favorite beer.
However, it appears that Anheuser-Busch’s Budweiser is going back to the campaign that solidified their name in alcoholic beverage greatness in the first place…
And I’m talking about the iconic Clydesdale Super Bowl commercials.
After doing away with the annual campaign back in 2021, Budweiser has been back delivering the content we all love, and for this year’s Super Bowl, it’s no exception.
And luckily for us, Budweiser is giving us an opportunity to watch the whole commercial before it officially airs for the Super Bowl.
Dubbed “Old School Delivery,” the commercial shows a snow storm that shut off power inside a small town, and made roads inaccessible by car.
So, who comes in to save the day?
The iconic Budweiser Clydesdales.
The Clydesdales help do the Lord’s work by delivering a keg of Budweiser to a bar that had lost power, and was running out of the beer. And to make the commercial even better, The Band’s hit song “The Weight” is playing in the background.