Taylor Swift has been the topic of conversation in the NFL lately after rumors of her budding relationship with star Kansas City Chiefs tight end Travis Kelce were seemingly confirmed when Taylor appeared at Arrowhead Stadium to watch the Chiefs take on the Chicago Bears a few weeks ago, sitting in a box with Donna Kelce.
Since then NFL fans have been inundated with Taylor Swift coverage any time the Chiefs are on the field – and even sometimes when they’re not.
Even Travis Kelce thinks that the networks are “overdoing it” when it comes to talking about his new girl, saying on his New Heights podcast that the NFL isn’t used to having superstars of Taylor’s caliber at their games:
“I just think the NFL isn’t used to celebrities coming to games. Basketball has it figured out, they’re all court-side, they’re all sitting there, they show them once or twice, but then they get back to the game.
The NFL is like, ‘Look at all these A-list celebrities at the game! Keep showing them! Show them, show them!’
Dude listen, you show them once, let them know they’re there, maybe after a touchdown you get a little clip. But you can’t be overboard with it. People are there to watch the game, right?”
But the whole thing has been a major win for the league: The Sunday Night Football broadcast of the Chiefs game versus the Jets a few weeks ago, when it was announced beforehand that Taylor Swift would be in attendance, drew the biggest television audience for any NFL game since the Super Bowl, and averaged nearly 27 million viewers for the contest.
So obviously the NFL is going to do their best to capitalize on the legions of Swifties who tune in.
But football fans – including Kelly Clarkson – are over hearing about Taylor Swift while tuning in to watch a game.
On her show this week, Clarkson spoke with Saturday Night Live star Bowen Yang about the constant Swift coverage from the NFL – and compared it to the Real Housewives.
“It’s not hilarious how it’s literally taking over the NFL for people that like watching sports now.
It’s like you’re watching ‘Housewives.’ While you’re watching they’re just talking about gossip things and you’re like, ‘So what about the play?’