Poll Finds 18% Of Voters More Likely To Vote For Candidate Endorsed By Taylor Swift

Taylor Swift
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We’re living in the dumbest possible timeline.

It’s election year, so get ready to for celebrities to start coming out of the woodwork telling you who to vote for.

Now, this should go without saying, but you probably shouldn’t decide who to vote for based on who a singer or actor says should be president. But regardless, everybody has to give their opinion – and of course it’s as much their right as an American as it is anyone else’s.

And it seems that there’s one endorsement that may hold more weight than any other: Taylor Swift.

The pop superstar (and girlfriend of the Super Bowl-bound tight end for the Kansas City Chiefs, Travis Kelce) has spoken out on politics in the past, criticizing the Supreme Court’s decision overturning Roe v. Wade in 2022 and donating to the Black Lives Matter movement in the wake of the George Floyd riots in 2020.

And during the 2020 election, Swift urged her followers to register to vote, while endorsing Joe Biden and Kamala Harris and criticizing then-President Donald Trump.

Well it sounds like Biden is hoping to land the coveted Taylor Swift endorsement once again, and capitalize on the Swiftie effect that her endorsement brings.

According to the New York Times, Biden aides are discussing how best to land Swift’s endorsement once again, and have even thrown around the idea of trying to get the president to appear at one of Taylor’s Eras Tour stops. (Her next shows in the United States aren’t until October in Miami, less than a month before the presidential election).

Of course with Taylor endorsing Biden the last time around, it’s probably not going to be hard for the president to earn her endorsement this time around, with an expected Biden vs. Trump rematch on the horizon.

But why is it so important for Biden to land Swift’s endorsement when everybody already knows where she stands?

Well, a new poll conducted by Redfield & Wilton Strategies for Newsweek found that a massive 18% of voters say they’re either more likely or significantly more likely to vote for a candidate who’s been endorsed by Taylor Swift.

Of course, the same poll found that 17% of respondents said they would be LESS likely to vote for a candidate endorsed by Swift, and 55% said that her endorsement wouldn’t matter to them either way. (There was also 6% who had said they’d never heard of Taylor Swift, and I want to learn their secrets).

Either way, it’s not hard to see why Biden wants to try to capitalize on the Swiftie effect – especially in what’s expected based on all the polls to be a close election.

And another thing that’s clear: It’s going to be a long 10 months between now and the election.

A beer bottle on a dock



A beer bottle on a dock