David Glasser, CEO of 101 Studios, weighed in on the show’s wild popularity in an interview with Variety:
“It’s now an ‘all of U.S.’ show. It definitely hit the middle (of the country) in the beginning and then spread out. And that’s great, because I think there’s still a lot of audience to grow.
What started with my friends in Nashville and Texas calling me, now all of a sudden my friends in New York and LA and San Francisco and Miami are calling. And so I think the show’s got incredible legs.”
And the show’s success appears to not be slowing down anytime soon, with the new prequel 1883just dropping, along with the new spinoff with Jimmy and the Four Sixes Ranch in the works.
He also gave us a little hint, saying that production for the show is set to resume in May, with Season 5 likely to drop this fall.
With that being said, he truly believes that show is going to keep getting better and better:
“It’s the prime of the show. I think the show is still maturing, and there’s still a lot of story to tell. I know with Taylor, he’s got a lot to say and a lot to write.
He’s deep into Season 5 of ‘Yellowstone’ now. He’s got some incredible ideas that he shared that I think audiences are going to be really excited about.”
FIRE ME UP.
But despite the success of the show, and the spinoffs to follow, it’s still all about one thing… authenticity:
“As long as it’s authentic and can be done in a super high-end way. I think Taylor’s approach of authenticity first has really worked well for us and will sort of continue that.
As you can imagine, tons of opportunities have come to Paramount and to us and we’re looking at all of them, and we want to talk to our audience in the best way possible.”
In the meantime, if you’re looking for the entire Yellowstone soundtrack, complete through every episode of Season 4, then look no further.