Gotta love a supportive boyfriend.
It’s been a rough year professionally for former New England Patriots and current University of North Carolina head coach Bill Belichick. The Tar Heels are 4-6 in Belichick’s first season as a college head coach, and fans are worried that the legendary coach is just tarnishing his reputation at this point.
Through it all though, Belichick has had his girlfriend by his side…literally, at times, on the sideline.
Belichick has been in a relationship with 24-year old Jordon Hudson since 2023, but earlier this year questions swirled after Hudson was spotted on the field with Belichick during UNC football practices, leaving many to wonder exactly what role she was playing with the team and whether she was on Belichick’s staff.
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And it was also revealed that the coach had asked UNC staff to copy his Gen Z girlfriend on emails to him, raising even more questions.
Then of course came the disastrous CBS interview on his new book, The Art Of Winning: Lessons From My Life In Football.
Hudson was the only person who accompanied Belichick to the interview: No PR team, no other staff from UNC, nobody from the publisher of his upcoming book, which he was supposedly there to promote. At one point Hudson reportedly stormed off the set and delayed shooting by 30 minutes, forcing higher-ups at CBS to get involved. And she had apparently interrupted from off camera several times in addition to the one that was shown, forcing producers to try to figure out how to salvage the final product and edit the interview in a way that could be aired on television.
When reporter Tony Dokoupil asked about how the couple met (which has been widely reported as having happened while the two were on a flight together and he signed her college textbook), Hudson quickly jumped in and shut the question down in an awkward exchange:
The whole thing was bizarre, and led many to wonder whether Hudson was taking advantage of the legendary coach – or at the very least, tarnishing his legacy.
Even Belichick’s daughter-in-law, the wife of his son Steve Belichick (who, ironically, works for his dad as the defensive coordinator for UNC) chimed in and seemed to throw shade at Hudson:
“Publicists act in a professional manner and don’t ‘storm’ off set delaying an interview.”
Talk about awkward.
After the interview, there were rumors that UNC had even banned Hudson from football facilities, reports the university disputed in a statement defending the coach’s girlfriend:
“While Jordon Hudson is not an employee at the University or Carolina Athletics, she is welcome to the Carolina Football facilities. Jordon will continue to manage all activities related to Coach Belichick’s personal brand outside of his responsibilities for Carolina Football and the University.”
It wasn’t the first time the university has had to use their official channels to defend Hudson. UNC released a statement after the CBS interview defending their coach’s girlfriend and claiming that the interview was solely to talk about his new book, which CBS later denied with their own statement claiming that they hadn’t agreed to any restrictions on the conversation.
The whole thing is turning into a disaster for UNC and Belichick, a coach who notoriously liked to stay out of the headlines and away from the media to just focus on football.
But through it all, Hudson has still been spotted at UNC games supporting her man on the sideline.
Apparently though, Belichick is supportive of his girlfriend’s career too. (Is this her career? I’m honestly not sure).
Belichick was spotted in the crowd recently watching Hudson as she competed with her Cheer Extreme Code Black cheerleading competition in Raleigh.
Now, I don’t know anything about the world of professional cheerleading, but apparently Hudson’s team is pretty good because their Instagram says they’re the 2025 world champions, which sounds impressive I guess?
Hudson was also a collegiate cheerleader at Bridgewater State University, where her team won a National Cheerleaders Association Collegiate Championship in 2021. In fact, she was even spotted wearing her national championship ring on the red carpet of the NFL Honors, which many mistook for one of Belichick’s six Super Bowl rings:
It’s good to see Belichick being a supportive boyfriend, although you’ve gotta wonder how many people thought he was her grandpa in the audience. And I’m sure Tar Heel fans would rather him be watching film and trying to figure out how to beat Duke this weekend than watching an adult cheerleading competition, but hey, those are the sacrifices you make for someone you love.
Oh and in case you’re interested in seeing the full routine, here you go. (In case you’re wondering, that’s Hudson in the thumbnail on the dude’s shoulders with her hands over her head).
