The SEC Unleashes New Luke Combs College Football Hype Video Featuring Unreleased “South On Ya”

A man with a beard and a hat with a microphone in front of him
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I feel like I could run through a brick wall right now.

There really ain’t anything like college football Saturdays in the South.

From the legendary tailgates, to the electric atmospheres in the stadium, and the passion from every single big-time college football fanbase in the southeast… there’s really nothing like it, but it’s an experience you have to see for yourself.

And for those of you who have been chomping at the bit for those wild Saturdays (especially after it was borderline non-existent last year), let me unveil a video that will have you wishing you were kicking back at a tailgate pounding Miller Lites and scarfing down BBQ.

We’ve all been dying to hear “South On Ya” make its way to Luke Combs‘ upcoming album, as it’s the PERFECT southern anthem, hailing all of the states that we know and love, from Arkansas all the way to Carolina.

The first time I heard the song, I thought to myself, “DAMN, this is the ultimate song for a college football Saturday.”

And sure enough, the SEC read my mind.

Today, the conference posted a badass new hype video containing every SEC school’s football team, set to the unreleased Luke Combs tune.

If this doesn’t get you fired up, nothing will.

A beer bottle on a dock



A beer bottle on a dock