If you remember back to last year, Busch Beer rebranded in response to the onslaught of lattes and other pumpkin spice shit that invades our lives every fall. People already refer to them as “Busch Lattes” anyways, and with pumpkin spice season already getting underway in August, the idea for an official “Busch Latte” can was born.
However, it was just a gag, a social media joke to make us laugh. And it did, but we wanted more. We wanted our Busch Latte dreams to become a reality.
This year, they finally will.
This Latte Season, enjoy the “cold brew” you’ve always wanted with Busch Latte 30 racks available for a limited time only in IA, ND, SD, NE, KS, MO, MN.
Busch Beer announced yesterday that they will officially release “Busch Latte” cans next month (probably whenever Starbucks releases their pumpkin spice lattes) with 30-racks available in Iowa, North Dakota, South Dakota, Nebraska, Kansas, Missouri, and Minnesota. No Illinois? What the fuck guys…
Either way, this fall, it’s officially going to be Busch Latte SZN.