The great Beer War of 2019 just went from a fun commercial rivalry, to a full-blown legal battle. Alleging that Bud Light’s corn syrup Super Bowl commercial was false advertising meant to deceive customers and a misuses of the Miller and Coors trademarks, MillerCoors filed a lawsuit against Anheuser-Busch InBev yesterday.
Apparently, the general public doesn’t know the difference between corn syrup and high-fructose corn syrup, but that being said, MillerCoors also points out that Anhueser-Busch uses corn syrup in many of their labels as well, including Stella Artois and Busch Light.
“Anheuser-Busch is fearmongering over a common beer ingredient it uses in many of its own beers, as a fermentation aid that is not even present in the final product,” MillerCoor said in a statement. “This deliberate deception is bad for the entire beer category. We are showing the world the truth.”This deliberate deception is bad for the entire beer category.”
However, Bud doesn’t seem to give a shit.
“MillerCoors’ lawsuit is baseless and will not deter Bud Light from providing consumers with the transparency they demand,” Anheuser-Busch spokeswoman Gemma Hart said in a statement. “We stand behind the Bud Light transparency campaign and have no plans to change the advertising.”