If you want to own a piece of NASCAR history, or maybe you’re just a big fan (who isn’t) of Busch beer, then we’ve got something for you.
2019 marks the 40th anniversary of Busch’s presence at Daytona and the brand is celebrating its racing roots with this beautiful, limited-edition a crisp, collectible can of Busch beer, made entirely from Kevin Harvick’s #4 race car.
“Busch Beer officials brought the idea to me last year and I thought it was great way to connect with the fans. These cans are made up of pieces of my car from the 2018 season and I’m excited for the cans to be released. Can’t wait for the fans to see them,” said NASCAR driver Kevin Harvick.
On February 17th, Busch is inviting nearly 10 million Daytona 500 viewers to play a live trivia contest for a chance to win one of the 40 exclusive cans. Here’s what to do:
1. Follow @BuschBeer on Twitter
2. Watch Daytona 500 live
3. Answer trivia questions on Twitter using the hashtags #Car2Can and #BuschContest
4. Stay tuned for the winners
Fans can also win a can via Busch’s charity auction ahead of the contest at Daytona. The first can of the collection will be offered to the highest bidder on February 11th with all proceeds going directly to Keep America Beautiful and be matched dollar-for-dollar by Busch.
Here’s how they made them.